THE QUIET PROBLEM MANY PERSONAL TRAINERS EXPERIENCE
You see other trainers doing well.
Gurus promising big results.
You try different ideas.
Then pivot.
And pivot again.
Before long you’re working hard but not really sure what direction you’re building.
Most trainers don’t lack effort.
They lack clarity about what actually matters in their business.
This isn’t a course or a programme. It’s simply 90 minutes to step back from your business and look at it clearly with someone who has been in the industry for 30 years.
We’ll look at what’s working, what isn’t, and what deserves your attention first.
No fluff.
Just clarity and direction.
Most trainers don’t need more ideas.
They need clarity about which ideas actually matter.
🔥Your reset provides that.
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A 90-MINUTE PT BUSINESS RESET
ABOUT THE AUDIT 👇
1. INSIGHT
We step back and look objectively at your business - what’s working, what isn’t, and where things feel unclear.
2. CLARITY
Using my Business Clarity Model, we identify the real constraint holding your business back.
🔥THE BUSINESS RESET
The Business Reset offers a focused 90-minute deep-dive designed to help you step back from the noise and see your business clearly.
This is not a motivational call or a vague discussion.
It is a structured conversation built on 30 years in the fitness industry, working with over 3,000 personal trainers, and building fitness businesses generating more than £12 million in revenue.
The aim is simple:
To help you understand exactly where your business currently sits and what deserves your attention next.
What Happens After The Session
The reset does not end after the initial session.
To support implementation you also receive:
• Two 30-minute follow-up sessions
• 30 days of 1-1 message support while you implement changes
These check-ins ensure the strategy turns into real action rather than another idea that never gets fully implemented.
Before The Reset
The Business Audit
Before booking the full reset, most trainers begin with the Personal Trainer Business Audit.
This is a 45-minute diagnostic session designed to explore where your business currently stands.
During the audit we identify:
• Where you and your business may be stuck
• What you really want your business to do for you over the coming years
• What's holding you back
• Where opportunities are being missed
• How the full Business Reset would be valuable for you to fully implement what you discover
The audit is just £97.
If you decide to move forward with the Business Reset, the audit fee is fully credited toward the £497 investment - making it essentially free.
Many trainers choose the audit simply to gain a clearer perspective on their business before using the full reset to create the changes required.
Ongoing Support
After completing the Business Reset, some trainers choose to continue their development through the Coaching Circle.
This provides ongoing guidance, discussion and support as you continue developing your coaching and business.
£97 per month
Piecing this together
The PT Business Reset
(30-Day Process)
The reset is designed to help you step back, gain clarity, and begin implementing changes over the following month.
The goal is not just clarity.
The goal is real progress over the following month.
Where you can start risk-free is with the Business Audit.
WHO IT’S FOR
This audit is ideal if you are a personal trainer who:
✔ Feels frustrated with shallow fitness industry advice
✔ Wants to get to grips with their business once and for all
✔ Wants to serve clients well at the same time as growing their business
✔ Wants to stand out as a world class coach
It’s not for trainers looking for quick marketing tricks
Clients
"I decided to dive straight into business coaching with Darren as soon as I finally quit my job and went full time into fitness. It was the thing that gave me the confidence to go all in. This is my 3rd year of coaching but I have a studio with 200+ clients, £20k+ a month income and planning my 2nd studio. It's worth it!"
T. Pengelley
"It was really good at challenging me to be the best I could be and step away from all the generic stuff out there."
B. Grey
"Getting clear made all the difference. After just 20 minutes I started feeling really excited and knew this was just the best decision"
A. Cook
"He has this phrase - 'my certainty is far greater than your doubt' - and it's so true. Absolutely amazing."
L. Slack
Jump straight into the full PT Business Reset (included PT Business Audit)
Let me be clear
Many personal trainers reach a point where their business begins to feel confusing.
They see different coaches doing well. They see gurus promising rapid growth.
They see endless marketing advice online.
So they try something.
Then pivot.
Then try something else.
Over time the result is often the same:
A lot of effort, but very little clarity.
The business starts to feel stagnant.
Not necessarily because trainers aren’t capable - but because they are too close to their own situation to see it objectively.
That is where the Personal Trainer Business Reset comes in.
Most PTs stay stuck because they never step outside their own thinking. Clarity changes direction faster than effort ever will.
ABOUT DARREN
Darren Tebbenham is a sport psychologist, coach educator and former University lecturer.
Over the past two decades he has trained thousands of personal trainers and worked with clients inside his studios and online coaching business.
His work focuses on helping trainers solve the deeper problems behind client inconsistency.
COMPLETE TRANSPARENCY
PT BUSINESS CLARITY
Many personal trainers try to grow their business by focusing on tactics.
Marketing ideas.
New offers.
Social media strategies.
But when the foundations aren’t clear, trainers often end up constantly pivoting. Over time they lose something important.
Their original passion for their work.
Over the years, working with more than 3,000 personal trainers, I’ve noticed something simple.
And the model I use in the Business Reset explores two sides of every coaching business.
The Trainer
Passion | Product
Purpose | Positioning
The Client
Problem | Perspective
Path | Progress
When a trainer’s passion clearly connects to a client’s problem, business clarity appears.
Your journey with me
(open and transparent)
Download my model - Free
My PT Audit - £97/$129
My PT Reset - £500/$670
My Coaching Circle - £97/month
Your Questions
YOUR QUESTIONS ANSWERED
What's the difference between the Business Audit and the Business Reset?
> The audit is a focused 45-minute diagnostic session. You'll complete a simple questionnaire before reviewing your income model, pricing, offers, lead flow and scalability. We assess where you are at in terms of the PT Business Clarity model. And you’ll leave clear abouts what’s working, what isn’t and what to fix first.
> The business reset provides a 90-minute deep-dive to build your ideal business from the inside-out. During this first call, we create your new-look business together. You'll leave clear about what to do before our second and third 30-minute 1-1 check-ins. This offers a 30-day intensive to keep what's working and stop constantly pivoting creating, instead, a revised business you are proud of and that will optimally serve you.
The Audit diagnoses your business. The Reset rebuilds it with clarity.
01
Is the audit just a sales call?
> No. The purpose of the Audit is diagnosis - not selling. You will naturally see the reset as the next step - and be happy to push your £97 audit fee forwards towards the £497 full business reset. If not, you’ll leave with clear direction and feel confident to build things out on your own - no problem.
02
Why should I trust you?
> I've been doing this for 25+ years. I implement what I teach in my own PT studio, school and online practice. I don't have a set way of doing things that I am pushing out to every trainer I can. This is not a group coaching program. This is a bespoke opportunity to be heard. To get real help getting to the bottom of why you aren't quite getting to where you want and build your own business blueprint you can truly get behind. And, in the unlikely event you complete the session and don’t feel clearer about your next steps, I’ll refund you in full. No risk.
03
What if I’ve already tried mentoring or business coaching?
> That’s exactly why this exists.
Most PT mentoring is all about lead generation, DMs, systemisation, automation and, quite frankly without any kind of personal touch. This is different - it's personalised to your specific business model and growth stage.
04
What happens after the Audit & Reset?
> If you want help implementing what we uncover further, I offer a coaching circle where we meet up twice a month to ensure you grow into your new look business without further unnecessary pivoting.
05
How can i download your free PT Business Clarity Guide?
> Easy. Just click the link below -
Your Guide - Click Here
06
The most expensive option is always the one where nothing changes and you tell yourself you’ll deal with it later.
👇Secure your Audit place today.